Obsessive Branding Disorder— by Lucas Conely

Fast Company journalist Lucas Conley has a new author website devoted to his first book, OBD: Obsessive Branding Disorder - The Business of Illusion and the Illusion of Business. Spreading beyond the business world, OBD now affects our culture at large, changing how companies speak to consumers and how consumers live, work, and form communities. More information about Lucas Conley and his book Obsessive Branding Disorder can be found at www.lucasconley.com.

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Written by max1 on July 3rd, 2008 with no comments.
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